Renuka Shahane is one Bollywood mother we all love to read about. More so because whenever she says something, she means every bit of it.
This time she's hit at the fairness cream companies saying that they need to do a reality check, especially after Indian women athletes PV Sindhu, Sakshi Malik and Dipa Karmakar outshone the men in Olympics and took the nation by storm. Here's what her latest Facebook post says:
"Those saccharine sweet " equal-equal" ads of Fair & Lovely or those that show fairness as the only USP required for securing honours for both men & women or the ones in which the model gloats like a cat that has just eaten a thousand cans of cream just because her " Fair & Lovely" cream helps her white, egoistic, smug face to remain white & egoistic & smug through the day while other women using other creams cringe & cry because their cream has not helped them stay white, egoistic & smug?," she says at the beginning of her Facebook post that is currently going viral in India.
"PLEASE, take the time to sit yourselves in front of a huge TV set with internet, activate YouTube & watch reruns of the performances of Sindhu, Sakshi, Srikanth, Dipa, Aditi Ashok, Babita, Tintu Lukka, Lalita Babar, Vinesh Phogat, Saina, Sania, Rohan Bopanna, Yogeshwar Dutt & all the other achievers from the Indian contingent to Rio," she writes.
She goes on to point at the achievement of female athletes in the Rio Olympics like PV Sindhu and Sakshi Malik and says that fairness cream companies need to get a reality check of what achievement actually means.
"Achievement is NOT looking fair for all five functions of marriage but being fair in marriage forever. Achievement is NOT getting good life partners on the basis of temporary cream-induced "fairness" but being a good life partner with mutual love, respect & admiration that is more like synchronised swimming or a 4×100 relay or sometimes as greuling as a decathlon. Achievement is NOT for parents to look for a bridegroom the minute a daughter turns of "marriageable" age but for parents to give a daughter a pair of wings the day she's born," she says.
What parents should actually teach their kids
Renuka then goes on to say that parents should actually teach about honesty to their kids and ask them not to judge people on the colour of their skin.
Continue reading to know what Renuka feels about the nursery rhymes we teach our kids!
"Achievement is NOT to teach children that only fair is lovely but that being fair & honest is a true sign of a being lovely. Achievement is NOT to teach children to judge people on the basis of the colour of their skins. The list is endless. Achievement is definitely NOT available in a "Fair & Lovely" packet worth a few rupees but a combo pack of grit, grime, determination, depression,frustration, discipline, hardship, pain, sacrifice, ambition, love, success, failure, dreams that we can't ever dream of buying. Achievement has NOTHING to do with the colour of any body's skin!," she says.
Renuka then appeals to her fans and the public in general to stop watching regressive, moronic daily soaps and do some soul searching.
"Stop watching the regressive, moronic, simpering, over made-up women & their inconsequential, irritating male counterparts in our daily soaps on tv & get a reality check about what we as Indians have been achieving. Get a reality check about what people all over the world have been achieving. Ask yourself whether it has anything to do with the colour of our skin or their skin?And with the answer staring starkly back at you please change the advertisements of your product or better still just change the name of your cream! You be fair first!," she writes.
Before signing off she says that even the nursery rhymes that we teach our kids need to be changed as they are conveying the wrong message to the children. She goes on to say that the popular "Chubby Cheeks, Dimple chin" nursery rhyme should be changed and here's what she has suggested to be used instead:
"Grubby cheeks, Broken chin, Bloodied lips, Smile within; Curly hair, Elan & flair, Eyes so true, Determined too, Mother's pet, Is that you? YES, YES, YES! Let's start with the nursery rhymes ????????????," she signs off.
Also Read: Why I don't like to discuss my fair skin colour in front of my daughter
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